Open Style Lab

Strategy Notes

 (would like to receive a hi-res logo for the video)

(would like to receive a hi-res logo for the video)

Due to the varying content the simplest way to give it a consistent theme for your audience to understand this is your signature in all the videos would be through color grading, scoring/ music production, font choice and placement where necessary, selective slow motion shots based on portraying emotion, and choosing to use a letter box on the video clips.

 

Color Grading and Visual Examples

 

Do you prefer Sans or Serif fonts?  

 What font would you like to you to use if you don't have a specific font chosen for the films?

What font would you like to you to use if you don't have a specific font chosen for the films?

 

Audio / Voice Over Notes

the score / music production is usually what sets the tone for how we stylize our videos and if we do music production in-house it will be easier to keep a consistent theme between all films regardless of lighting differences or change in the environment.  Think of it as your invisible logo

 

Scoring / Music Production

What emotions, vibe, or feeling are you trying to portray through the film?  

Can you send over examples of music, sounds, etc, that you can see fitting in there?

 

question about this section from the voice over

[ OSL video clip] 

As a nonprofit organization, our mission to raise awareness in the lack of accessible clothing and style is accomplished through emerging technologies and universal design. 

[ fabric video clip]

would this OSL clip come from one of the videos you showed on screen at the showcase?


Voice Over Copy

[ Slow motion glimpse video clip ]

Each year, we gather to celebrate creativity and diversity.

[ health, human centered, people interacting/ laughing? video clip]

At Open Style Lab, we focus on the next emerging solutions for health. And the way we see the future of health is one that is collaboratively hands-on, human-centered and experiential to grow inclusive attitudes about aging and disability. 

[ OSL video clip]  —— would it be a clip from one of the videos you showed on screen at the showcase?

As a nonprofit organization, our mission to raise awareness in the lack of accessible clothing and style is accomplished through emerging technologies and universal design. 

[ fabric video clip]

We create and research design solutions ranging from performance materials to wearable technology such as 3d printing or functional fabrics.

[entering showcase + fellows video clip]

We also hold various events and in particular, educational programs that build accessible wearables with designers, engineers, and therapists with a persona with a disability. 

[ audience video clip ]

With this being our fourth year, 200 guests have come to celebrate the end of our 10-week flagship summer program. The program selected 12 diverse participants from disciplines from schools and industries across the country. Through a nation wide call, these fellows are selected from fields of design, engineering, occupational or physical therapy to collaborate with one person with a disability to create a wearable design.

[ people interacting with clients and the booths that were set up outside…video clip ]

Guests came from professional industries in health, IT technology, fashion, rehabilitation, and textiles. Together, they came to engage and hear the stories of our experience creating a space – a space where inclusion is paramount to understanding how technology and design really can be applied for those who face paralysis, limited dexterity and disabilities through aging.

In partnership with Parsons School of Design, we worked with 4 clients who have a spinal cord injury to look at how themes such as temperature, range of motion, and mobility are addressed through clothing and technology. This year, with the support of our sponsors and partners - Polartec, Christopher & Dana Reeve Foundation and Woolmark Company – we are able to continue raising the standard for how we envision the future of health, technology, and design.

This part can be pushed back as just text in the ending credits later on.

[ not sure which is the best clip here…but probably something engaging with disability or our team]

So at Open Style Lab, we push the boundaries for a greater quality of life & independence.

[ Logo fade out ]